Professional journey
Challenges, initiatives and results across health, digital transformation, leadership and innovation.
Health and health system transformation
5 roles
Digital transformation and emerging technologies
5 roles
Leadership and strategic management
5 roles
Innovation and entrepreneurship
1 role
Professional journey
9 roles
Jan 2025 – Sep 2026
AstraZeneca Colombia
Pharmaceutical industry
Strategic Access and Payer Engagement Manager
Cross-functional role spanning Oncology, Rare Diseases, Respiratory & Immunology and Cardio-Renal-Metabolic, leading the strategic relationship with payers (EPS). Analyses presented to the Latin America leadership.
Initiatives and results
- Designed and implemented the payer access strategy for five launches: two in oncology, one in lupus, one respiratory and one rare disease.
- Built the account plan for priority payers: financial diagnosis, payer–provider receivables risk, access indicators, provider network and a roadmap per account.
- When a payer’s financial crisis suspended dispensing, structured a four-line action plan that restored treatment continuity for 70% of a rare-disease patient cohort within a year.
- Developed a payer risk index, a simulator of the impact of payer liquidations and an access dashboard by payer and molecule.
2025 – 2026
Wurkia, Doseraa and Termómetro Salud
Entrepreneurship
Founder and developer
My own platforms for artificial intelligence, medicine analytics and public health data.
Initiatives and results
- Conception, design and development of all three platforms.
Feb 2022 – Jan 2025
World Bank
Multilateral banking
Health consultant
Financing operations and technical advisory to governments on digital health, data and information systems, in Colombia and Costa Rica.
Initiatives and results
- National public policy expert on the team that structured Colombia’s health Program-for-Results (US$300 million, approved in 2024).
- Contributed to preparing the investment operation for the digital transformation of health.
- Costa Rica: designed the advisory to the Costa Rican Social Security Fund (CCSS) on data use for strategic decisions and managed the data governance and cost model assessment (2023).
- Colombian Ministry of Health: managed the health analytics data sandbox project and the unified health information system project.
- Managed the Bank’s study on climate change and health in Colombia and served as consultant on pandemic costing.
May 2020 – Dec 2021
Ministry of ICT (MinTIC)
Public sector
Advisor to the Vice Ministry of Digital Transformation
Digital transformation of the Colombian State and adoption of emerging technologies.
Initiatives and results
- Drove the regulation and rollout of government-wide interoperability (X-Road), including electronic health records, with agencies such as DIAN, the National Registry and the National Police.
- Supported the State’s digital transformation through Digital Citizen Services.
- Contributed to the national guide for blockchain projects in government and coordinated Fourth Industrial Revolution technology adoption projects.
Mar 2020 – Jan 2025
GRESSA
Consulting
Senior consultant
Health consulting for sector organizations. Project details are subject to confidentiality agreements.
Initiatives and results
- Corporate and financial strategy, care models, risk analysis, technology infrastructure investment and digital transformation.
Sep 2018 – Mar 2020
Ministry of Health and Social Protection
Public sector
Chief of Staff, Vice Ministry of Public Health and Health Services
Coordination of the Vice Minister’s office and its strategic, legislative and government-goal agenda.
Initiatives and results
- Led the coordination of five technical directors in formulating and monitoring plans and programs.
- Coordinated bills before Congress and the follow-up with the Presidency on the sector’s transformational goals.
- Coordinated strategic projects such as provider licensing standards, front-of-package labeling, mental health policy and price regulation.
- Worked with PAHO’s two procurement funds: the Revolving Fund (vaccines) and the Strategic Fund (medicines).
Mar 2016 – Aug 2018
Laboratorio de Investigación Hormonal
Healthcare providers
Finance and Administration Director
Responsible for all administrative and clinical staff (more than 100 people): corporate strategy, investment, cash flow, budget and taxes. Secretary of the General Shareholders’ Meeting.
Initiatives and results
- EBITDA margin from 5.8% (2016) to 9.7% (2017) and 16.8% (2018).
- Operating expenses down 17%; receivables over 90 days down 45% in six months.
- Built the sales force; staff turnover fell from 8% to 4% in the final year.
Oct 2004 – Mar 2015
Javesalud
Healthcare providers
Finance and Administration Director · Accreditation Manager · Chief Information Officer
Primary care provider founded by Pontificia Universidad Javeriana, with 10 sites and 300,000 members. Eleven years of progression from technology to quality to finance and administration, leading more than 100 people with 11 direct reports.
Initiatives and results
- Led the healthcare accreditation process: one of about 30 accredited providers out of more than 15,000 in Colombia.
- Implemented the information security policy under ISO 27000.
- Cut administrative expenses by 17% and inventory costs by 10% with a new supply model.
- Migrated critical business processes to a cloud architecture.
- Modernized the contact center: call abandonment from 43% to 5% in two months; complaints down 40% with a new service model.
2002 – 2004
Centro de Investigaciones Oncológicas
Healthcare providers
Systems analyst
Early career.
Initiatives and results
- Migrated the ERP from FoxPro to SQL and built data analysis tools.
Education
Master’s in Artificial Intelligence
Universidad Internacional de Valencia (VIU), España
Thesis in progress: an autonomous AI agent for personalized follow-up of chronic patients, built on public data and open source.
In progress
Master of Business Administration (MBA)
Universidad de los Andes
2015
B.Sc. in Systems Engineering
Universidad EAN
2009
Shall we work together?
Consulting and advisory, strategic partnerships, speaking engagements or innovation projects.